THE Y LABEL | Pagi Pagi Bagi Bagi


 On the set of 'Pagi Pagi Bagi Bagi' at Indosiar, March 6th, 2013

With Irfan Hakim and Okky Lukman on the set of 'Pagi Pagi Bagi Bagi' at Indosiar

Irfan Hakim can be seen wearing The Y Label on the live show 'Pagi Pagi Bagi Bagi' on Indonesia's national TV channel, Indosiar. We're excited to work with the show because Irfan has a signature wit and playful style which makes him a unique figure of inspiration, fun and confidence. 

Through the show and Irfan, I hope we can inspire Indonesian men to become even more comfortable wearing traditional Indonesian materials while at the same time being a little more playful and contemporary with their style.