The Y Label's very first campaign 'Prodigal Sun 2011' released on Wednesday, June 15th 2011. A collection of long and short sleeve shirts for men - photographed by Arseto Adiputra, styled by me with Arseto, and Sim Jennings as the model.
The lookbook flaunts the shirt collection in a variety of manners, ranging from casual to a more formal look. Shot on a fine sunny day amongst nature's perfection, the shirts' versatility can be seen in the different stylings and settings.
It truly was a creative + collaborative effort and I'm thankful for the opportunity to work with great people and create an inspiring collection of photographs for my label.
For more from the shirt collection please visit the brand's official blog.
